What makes a good sales person?

Every company needs good sales staff to sell its products. It’s not a job anyone can do – it’s harder than it looks.

You have to have people who are passionate about a product, can engage with potential customers and convert their interest into a sale,

Sales people need to be able to communicate, to have the confidence to engage with strangers and persuade them to buy. They have to be friendly, approachable, knowledgeable and have a thick skin, able to cope with rejections. There will be unpleasant customers to deal with, and not everyone will buy something.

Finding a good sales team

Think about what type of team you need. What are the skill sets required? How many people are needed?

Team players are essential, as they will have to work together. They need to be able to learn quickly, be goal orientated and prepared to give the extra effort needed to make a sale.

Finding the right people takes time, which is why it is worth using a specialist firm to provide the right candidates. We have thousands of potential sales people on our books. A chat is all it needs to identify exactly what you are looking for. We search our database and provide the best candidates to match your exact requirements.

When interviewing possible candidates, find out their motivations and how they close sales. Discover too what their strengths and weaknesses are.

Manage your sales team for growth

Successful sales teams need to be constantly motivated, and encouraged.
They like to have something to aim for, especially the possibility of developing their careers with your company. Pay attention to training and identifying those members of staff who could take on new roles and responsibilities.

Set targets that are achievable. This provides a way of measuring performance and sales.

Provide incentives so that they feel their hard work is valued.