Need to hire staff for shows at the NEC Birmingham? With ever increasing numbers of people taking part in outdoor activities, camping & caravanning has become the most popular type of holiday. Over 85,000 people come to the annual Caravan & Camping Show at the NEC – and we love it. This is one of the highlights of our working…
Attracting Attention at Exhibitions Exhibitions and shows often include hundreds of stands. Making sure that a large proportion of visitors come to your stand is crucial to a successful show. Here are a few suggestions highlighting ways to attract attention Before the show: Take advantage of pre-show publicity. Most exhibitions offer an opportunity to provide some basic information to customers…
2022 Exhibitions at the NEC 2022 looks set to be jam-packed with exhibitions at the NEC. Almost every possible type of B2B and consumer exhibition is being held spanning home furnishings, boats, security, weddings, utilities to food & drink, higher education and model railways. As if that wasn’t enough, it is time to look forward to the return of the…
The Rise in Hybrid Exhibitions New style hybrid exhibitions and conferences are emerging in the wake of the pandemic, and are set to pose new challenges for organisers. Hybrid events combine both physical and virtual reality/online events. Most recently, the Oscars, Emmy Awards and Grammy Awards combined both in-person and streaming online and for the first time, had made it…
Supplying Excellent Staff at Excel London Conferences, exhibitions and events are back at ExCeL London under Covid safe conditions. For companies and consumers it offers the perfect opportunity to enjoy events such as Grand Designs Live and Discover Dogs, discover new products, new contacts, hold product launches, boost brand awareness and award ceremonies. Upcoming shows this autumn include :- •…
Exhibition Essentials – Setting up the Perfect Trade Show or Exhibition Stand You have booked a stand and looking forward to generating a full order book. All that remains is making sure that you are well organised to take advantage of the potential opportunities. Being prepared for the unexpected and ticking off every essential item on your checklist is essential.…
Keeping Exhibition Attendees on your Stand for Longer The sight of fewer visitors strolling among the aisles is all too common as exhibitions and conferences draw to a close. Even exhibitors have been known to leave early resulting in noticeable empty gaps, which can be off putting to visitors who might want to contact them. Worse still, are the stands…
Maximise your data capture at exhibitions by hiring specialist staff It can be expensive taking part in trade shows, exhibitions and conferences or undertaking a promotional programme. Obtaining feedback and data capture is essential to making these activities cost effective. This is where the presence of data capture staff can make a difference. Skilled staff can collect competition entries, undertake…
Making an impact at exhibitions Engaging visitors is all-important at exhibitions – and you don’t have to have a big, massive stand to succeed. First impressions count. Stands as small as 3m x 2m can have just as much impact as dramatic stands covering large areas. Staffing at exhibitions Make sure you have enough smiling, friendly, promotional staff to talk…
How emotions affect your trade show! A lot of trade show exhibitors’ trip over their own laces with their approach to trade shows and exhibitions. They do this by looking only at their own sales perspective and not of their potential customers and clients. A lot of decisions and purchases are made upon emotions, according to studies 95% of purchasing…